Shopify CRO case study
West Coast Confection — WooCommerce to Shopify migration & storefront
Playful storefront for a cookie brand: menu, product pages and cart built for quick ordering, migrated from WooCommerce to Shopify.
The problem
A fast-growing cookie brand was running on WooCommerce with a slow, hard-to-maintain store. Orders needed to be quick, mobile and on-brand, and the move to Shopify could not interrupt sales.
The approach
Migrated products, customers and orders to Shopify and built a bold, video-led storefront: a menu that reads like the shop counter, product pages built for quick decisions, and a cart tuned for repeat ordering.
Role: Shopify migration · storefront development
The outcome
A faster store the team can run themselves, with a checkout built for speed and a brand that finally looks like the product.
Capabilities: Shopify, Liquid, JavaScript, Responsive development, WooCommerce migration, Custom theme, Cart UX