Shopify CRO case study

Three Bird Nest — Boho fashion storefront optimization

Ongoing CRO-oriented development support for a women’s bohemian fashion brand.

The problem

The catalog needed stronger product discovery and clearer purchase flow across a style-led assortment.

The approach

Implemented storefront improvements across promotional content, collections, and PDPs to support stronger browsing and conversion behavior.

Role: Shopify developer · CRO support

The outcome

Improved the shopping rhythm across the brand’s core catalog surfaces.

Capabilities: Shopify, Liquid, JavaScript, Responsive development, Collections UX, Fashion merchandising

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